Developed for online media, DVLA Personalised Registrations wanted to feature the '10' series of registrations during the World Cup so asked us to produce a cost-effective online creative to slot into the media buying schedule at short notice. The creative was used as an MPU on sites like MSN.
I filmed and edited the video in a day and then applied the number plate transition effects, to replicate the national tv campaign, using After Effects for post production.